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Google Confirms: Google Posts Usability Extended To Hotels

Google Confirms: Google Posts Usability Extended To Hotels

While competing in the local market, covering all possible touch points to engage with customers is essential to edge out your competition, and Google Posts is a great way to do...
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Google Simplifies HowTo, QAPage and SpecialAnnouncement Schema

Google Simplifies HowTo, QAPage and SpecialAnnouncement Schema

Schema is your ticket to entity optimization as it helps search engines understand the context of your web page content and map them to relevant queries online. Schema properties...
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Heat Mapping of Driving Direction Requests Now Available for Multi-location Businesses on Milestone Local

Heat Mapping of Driving Direction Requests Now Available for...

Google Maps is one of the most popular ways for customers to discover new businesses on local searches. With mobile searches growing in popularity, ensuring that your Google...
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Milestone Inc. Joins Apple’s Trusted Data Network

Milestone Inc. Joins Apple’s Trusted Data Network

November 15, 2021   |   Local Promotion, Local Search, SEO
As we continue to grow and expand our network in the local ecosystem to provide our clients with the most comprehensive suite of platforms to improve their overall digital...
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Google Updates Q3: New Features and Updates, along with Better Ad Campaign Insights

Google Updates Q3: New Features and Updates, along with Better...

Google, the premier search engine for the Internet, has released several updates to its services over the past quarter to continue its mission to “organize the world’s...
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Milestone Inc. Partners with Nextdoor - the largest Hyperlocal Social Networking Service for Neighborhoods

Milestone Inc. Partners with Nextdoor – the Largest...

September 17, 2021   |   Local Promotion, Local Search, Press Release, SEO
Making sure you are where your customers are is crucial to any business, and that’s why it’s important for any local business to have a robust local listing management system....
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Channel Share of Traffic

Organic Search and Local Drive 69% of Digital Traffic

Local Makes Up More than 1/3 of Organic Search for Location-Based Businesses No matter what business you are in the fundamental questions of the marketing team are: Which channels...
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Manage Google's Latest 'More Hours' Feature at Scale using Milestone Local

Manage Google’s Latest ‘More Hours’ Feature at...

When it comes to local presence on Google, to be relevant for “near me” type of searches the services that a business offers needs to be up-to-date on the GMB profile of the...
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Milestone Research Finds that the Average CTR Across Rich SERP Types Is 61% or 61 per 100 Queries

Milestone Research Finds that the Average CTR Across Rich SERP...

April 14, 2021   |   Local Search, SEO, Web Design and Promotion
The majority of traffic from rich results SERPs still goes to organic for free. Following SparkToro’s CEO and Cofounder, Rand Fishkin’s survey in which he claimed...
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Google to display organic meta listings in its Hotel Ads section

Google to Display Organic Meta Listings in Its Hotel Ads Section

Over the past year, the COVID-19 pandemic has brought the hospitality and the travel industries to a grinding halt and, while we look forward with optimism with the vaccinations...
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