Tag Cloud - internet-marketing-for-hotels

Learn how geo-targeted content and personalization can increase your revenues. Craft packages to locales that are more interested in learning, and purchasing, those specific packages!

Milestone Founder and President sits down with Google’s Matt Cutts for a second round of interview to tackle questions about websites, online presence, search engine optimization and how hotels can drive revenue.

Milestone Interview with Bruce Clay, From BruceClay.com

Milestone Internet Marketing explains the latest Google algorithm, Penguin 3.0, and how it relates to the hotel marketing industry. The algorithm aides companies that follow the best practices of SEO while attacking the sites that have fooled the rankings by improper link building and black hat SEO practices.

Google’s recent formula update, “Pigeon”, determines who ranks where on its search engine results page (SERP) specifically in terms of local-based search queries (ie. using geo local keywords such as “Hotels in San Francisco”). Learn how this affects your website’s search visibility and ranking.

For several years, fan-gating a sweepstakes (requiring a user to click the like button before the entry form is unlocked) has been an effective method of increasing new fans for a business. All existing applications will continue to work until November 5, but no new applications will be able to have this functionality. But don’t fret: this is not the marketing drawback it seems at first glance!

Missed the Local U SMX Advanced workshop? Here’s a recap of what local search experts say are the latest trends and hot topics in search industry. Find out what new and improved strategies you should be applying to your business when it comes to local search.

Milestone Internet Marketing recently won several top distinctions for innovative hotel website design, digital marketing strategies, and social media marketing from Horizon Interactive and Communicator Awards.

Founder, Benu Aggarwal, was honored by The Hospitality Sales & Marketing Association International (HSMAI), naming her one of the Top 25 Extraordinary Minds in Hospitality Sales and Marketing for 2013. Milestone is a leader in digital marketing and social media software and services for the hospitality industry. This is Milestone’s second year in a row achieving the “Top 25” distinction with last year’s honor going to Milestone’s CEO, Anil Aggarwal.

The URLs on thousands of Google+ Local pages for hotels were hijacked last week and changed to redirect to third party booking sites. With the help of our newest product/web tool, NaptuneTM, Milestone was able to immediately conduct a full-scale audit and we were able to verify that all of our clients’ pages were unaffected by this issue.