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Milestone Blog

Digital Marketing and SEO News, Trends & Technology

Stay up-to-date on the digital marketing strategies, techniques, and technology that impact your business. From websites, SEO, social, local, paid, the Milestone blog will help you manage digital transformation and optimize the digital experience. Learn the latest on schemas, AMP, Core Vitals, Local, reviews, and more.
Social Media and Content Marketing in 30 Minutes a Day -

Social Media and Content Marketing Webinar Recap

April 13, 2015   |   Getting Social, Speaking Our Minds
Social media and content marketing can be overwhelming, especially for a small hotel team. But social media is critical to maximize online revenue through a holistic digital...
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Blogging Best Practices as Part of an Omnichannel Plan

Blogging Best Practices as Part of an Omnichannel Plan

April 5, 2015   |   Getting Social, Hotel
Blogging for Lodging Blogs are the hottest growing medium of communication for businesses and individuals. Based on Technorati research (blog search engine), there are almost 3...
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FAQ on Duplicate Content

SEO FAQ on Duplicate Content and Site Migration

March 31, 2015   |   SEO
FAQ on Duplicate Content and Moving your site by Matt Cutts at PubCon,...
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Supercharging Your Descriptions with Sitelinks www.milestoneinternet.com Milestone Inc

How to Use Sitelinks for SEO and PPC

March 3, 2015   |   SEO
At SMX West in Santa Clara, Jerry Dischler, Vanessa Fox, andAriel Sumeruk speak on the benefits, problems and overall uses of Sitelinks, as well as tips and tricks when promoting...
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Latest on Google’s Personalized Search www.milestoneinternet.com Milestone Inc

Latest on Google’s Personalized Search

March 3, 2015   |   SEO
Google´s personalized search is impacting search results. Personalization can fill in the gap of ambiguous search queries based on geography, preference, and social circles....
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Searcher Behavior

A Look at Searcher Behavior and Search Intent

February 27, 2015   |   SEO
As more people are using Search Engines to access information on the web, it’s important to know how people are searching and what Search Engines they’re using. Read on to...
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hotel social media - icon

Social Media Means Business For Hotels

February 10, 2015   |   Getting Social, Hotel
As social media or digital channels continue to grow in terms of consumer usage and marketing power, hotels need to switch their perception of these avenues as social channels and...
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Best Kept SEO Secrets, KPI for SEO Agencies

Best Kept SEO Secrets, KPIs for SEO Agencies

January 29, 2015   |   SEO
Milestone Interview with Bruce Clay, From BruceClay.com...
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Google Panda 4.1 Update - How it Affects the Hospitality Industry

Google Continues to Push Panda 4.1 Algorithm Update – How Will...

Google continues to roll out its Panda 4.1 algorithm update, focusing on content quality. Learn how this affects the hospitality industry strategies and what hotels can do to...
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Google's Penguin Update Effect on Hotel Marketing Strategy

Penguin 3.0 Finally Arrives, Is it Time to Change your Hotel...

Milestone Internet Marketing explains the latest Google algorithm, Penguin 3.0, and how it relates to the hotel marketing industry. The algorithm aides companies that follow the...
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